Bauer Media
IPC Media Advertising Case Studies
IPC Media is a leading UK consumer magazine publisher, with a large portfolio of brands, selling over 350 million copies each year. Our magazines reach over 70% of UK women and 50% of UK men – that's over 28 million UK adults.
IPC is owned by Time Inc., the publishing division of Time Warner, the world's largest media organisation. Our publishing businesses are split into five distinct publishing divisions: IPC Connect, IPC SouthBank, IPC tx, IPC ignite and IPC Inspire.
Collectively, the five publishing divisions of IPC produce over a quarter of all consumer magazines sold in the UK.
Click here to find out more
Useful links
Tuesday, 9 December 2008
Monday, 8 December 2008
Up date to deadlines
1. Blog research - Thursday 18th December. Include:
reader profiles, audience surveys, annotation of front covers and a detailed case study ( similar to the handouts we read today) on a music magazine you have purchased and read thoroughly. Use the following headings:
Background and ownership.
Content and approach to music.
Editorial content: 'opinion leaders' and reader interaction.
Promoting the industry and other products.
You should complete your blog with an analysis of the future for music magazines and print publishing in general ( the industry is in a lot of trouble due to the credit crunch and the increasing availability of digital technologies and on line content).
2. Planning of product - Xmas hols.
Flatplans, sketches, photoshoots, interviews, writing copy.
Make use of the holidays and daylight to set up photoshoots and get your copy written.
3. Layout of magazine in Photoshop, audience feedback and completion of evaluation questions. Mid January.
You will have the first week of January to work in class so I can see your progression. Then we will focus on TV drama and there will be no more lesson time for the portfolio.
reader profiles, audience surveys, annotation of front covers and a detailed case study ( similar to the handouts we read today) on a music magazine you have purchased and read thoroughly. Use the following headings:
Background and ownership.
Content and approach to music.
Editorial content: 'opinion leaders' and reader interaction.
Promoting the industry and other products.
You should complete your blog with an analysis of the future for music magazines and print publishing in general ( the industry is in a lot of trouble due to the credit crunch and the increasing availability of digital technologies and on line content).
2. Planning of product - Xmas hols.
Flatplans, sketches, photoshoots, interviews, writing copy.
Make use of the holidays and daylight to set up photoshoots and get your copy written.
3. Layout of magazine in Photoshop, audience feedback and completion of evaluation questions. Mid January.
You will have the first week of January to work in class so I can see your progression. Then we will focus on TV drama and there will be no more lesson time for the portfolio.
Subscribe to:
Posts (Atom)